Accredited for 1.1 AICI CEU Credits

Course Overview:

This course is a must for aspiring image consultants who are ready to build a successful business. Accredited for 1.1 AICI CEU credits, it covers essential mental and practical skills needed to create and grow a thriving image consulting career.

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Module 1: Developing Mental Assets for Success

- Understanding the Entrepreneurial Mindset: Transitioning from employee to business owner.

- Building Resilience: Overcoming challenges, handling rejection, and maintaining motivation.

- Conquering Fear: Identifying and overcoming personal fears to achieve success.

- Thinking Big: Developing a vision for long-term success.

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Module 2: Goal Setting for Business Growth

- SMART Goals: Setting Specific, Measurable, Achievable, Relevant, and Time-bound objectives.

- Long-term vs Short-term Goals: Creating a roadmap for sustainable growth.

- Progress Tracking: Tools to monitor your achievements and make adjustments.

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Module 3: Business Practicalities

- Choosing Your Business Name: Aligning brand identity with your values and audience.

- Finding Your Niche: Targeting the right clientele.

- Legal Setup: Registering your business, trademarks, and insurance essentials.

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Module 4: Finding and Attracting Clients

- Client Acquisition Strategies: Networking, social media, and referrals.

- Creating an Elevator Pitch: Effectively communicating your value proposition.

- Building Client Relationships: From initial contact to securing repeat business.

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Module 5: Marketing and Branding

- Developing an Online Presence: Website design, social media, and SEO strategies.

- Content Marketing: Blogging, videos, and newsletters to position yourself as an authority.

- Paid Advertising: Effective use of Google Ads, Facebook Ads, and more.

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Module 6: Running Successful Workshops and Presentations

- Workshop Planning: Structuring, timing, and content strategies.

- Engaging Presentations: How to keep your audience captivated and involved.

- Subtle Selling: Promoting your services during workshops and presentations without being pushy.

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Module 7: Getting Started

- Building Momentum: Taking initial steps to launch your business.

- Financial Management: Budgeting, income, and pricing strategies.

- Action Planning: Creating a clear plan to transition from planning to execution.

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Conclusion:

This course, accredited for 1.1 AICI CEU credits, empowers new image consultants with the mindset, skills, and tools needed for a successful business. It provides a holistic approach, from mental preparedness to practical business strategies.